Hi, I'm Kristina!
I'm a freelance graphic designer with skills in branding, layout design, web design, UX/UI, and more. I excel at personifying brands and creating effective layout designs. I also have a degree and a passion for creative writing, which helps me communicate problem-solving messages in my projects. I’ve spent the majority of my career working as an in-house designer in higher education, creating graphics and communications for students, faculty and staff.
My ultimate goal is to work with large-scale companies and see my designs come to life. I also want to educate aspiring business owners about the graphic design industry and help them become more self-sufficient while building their new businesses.
In my spare time, I love to draw Black women, watch documentaries and play video games; more specifically, The Sims 4. With all the houses I’ve built in-game over the years, I’d like to think that I’m also an architect and interior designer!
my resume
RELEVANT EXPERIENCE
Freelance Graphic Designer ❘ 2016 - Present
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Consult with clients to establish design needs, business goals & target customers/audiences.
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Conceptualize and design user-centered materials & brand identities for start-ups.
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Create designs for digital and print production that utilize principles of color theory, typography and visual hierarchy.
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Generate original graphics & illustrations from sketch to final product for various uses.
Communications Coordinator / Designer in IT Department (CUNY) | 2015 - 2021
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Designed and wrote copy for time-sensitive communications on tech, cyber security and other IT related news.
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Created engaging and audience-specific marketing materials while maintaining the college brand identity.
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Designed, organized and catalogued original graphics for use in infographics, newsletters, posters and other materials.
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Collaborated with stakeholders and developers in the creation of infographics that assisted end users in the use of various software and systems.
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Conducted tasks daily from several on-going projects simultaneously through the use of project management software, organization and prioritization to maintain deadlines.
EDUCATION
BA in Graphic Design / Web Design Concentration ❘ SNHU - 2024
BA in English / Creative Writing ❘ The City College of New York (CUNY) - 2012
CERTIFICATIONS
Digital Marketing Strategy ❘ MindEdge Learning - 2023
Social Media Marketing ❘ MindEdge Learning - 2023
Search Engine Optimization ❘ MindEdge Learning - 2024
Project Management for Creatives (7 Certificates) ❘ MindEdge Learning - 2023
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Managing Real World Projects
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Quality Management Basics
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Project Management Team Leadership
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Effectively Managing Project Stakeholders
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Emotional Intelligence for Project Managers
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Ethics for Project Managers
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Project Management Primer Conflict Resolution
SKILLS
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Adobe Creative Suite
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Canva
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Microsoft Office Suite
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Illustration
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WordPress
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Marketing
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Time Management
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Problem-Solving
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Written & Verbal Communication
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Attention to Detail
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Adaptability & Flexibility